At LYDC London, we are committed to protecting the privacy and security of our customers' personal data. This Privacy Policy outlines the manner in which we collect, process, store, and disclose information when you engage with our website (www.lydclondon.in), mobile application, or any associated digital platforms (collectively referred to as the “Platform”).

When you interact with our Platform, we may collect personal data that you voluntarily provide, such as your name, email address, contact number, shipping and billing addresses, and payment details. Additionally, we may automatically collect certain technical and analytical data, including your IP address, browser type, device identifiers, and browsing behavior. This information allows us to enhance your user experience, optimize platform functionality, and ensure the integrity and security of our services.

Your personal data is used for the purpose of processing orders, managing your account, providing customer support, and delivering relevant updates regarding your transactions or inquiries. We may send such updates via WhatsApp or SMS to your registered mobile number. With your explicit consent, we may also use your data to share promotional content, special offers, and marketing communications tailored to your preferences. Marketing communications are sent only with your prior consent in accordance with applicable data protection laws. You may opt out of such communications at any time.

We do not sell or trade your personal data. However, we may disclose it to carefully selected third-party service providers who assist us in fulfilling core business operations—such as payment processing, logistics, customer analytics, and technical infrastructure support. All third parties are contractually obligated to maintain the confidentiality and security of your information in accordance with applicable data protection regulations.

Our Platform utilizes cookies and related tracking technologies to improve website performance, remember your preferences, and offer a more personalized experience. You may manage or disable cookies through your browser settings, though certain features of the site may be affected as a result.

We implement robust security measures and best practices to safeguard your personal information from unauthorized access, disclosure, or misuse. While we strive to maintain the highest standards of data protection, it is important to acknowledge that no method of internet transmission or digital storage can be guaranteed as entirely secure.

If you are accessing our Platform from outside India, please note that your data may be transferred to and processed in jurisdictions whose data protection laws may differ from those in your country of residence. By continuing to use our services, you consent to such cross-border data transfers.

You have the right to access, correct, update, or request deletion of your personal data. You may also object to or restrict certain forms of data processing in accordance with applicable laws. Requests relating to your personal data may be submitted to us via the contact details provided below.

We retain your information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as otherwise required by law. Once data is no longer needed, it is securely deleted or anonymized.

Our services are not intended for use by individuals under the age of 13. We do not knowingly collect personal data from children. Should we become aware of such collection, we will take immediate steps to remove the information from our records.

This Privacy Policy may be revised periodically to reflect changes in legal obligations, technological advancements, or business operations. Any updates will be published on this page with an updated effective date. Your continued use of the Platform signifies your acceptance of the revised terms.

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal data, please contact us at contact@lydclondon.in. You may also reach us by mail at our registered business address, which can be found on our website.